10 Steps That Contribute To A Successful Auction:
1) The "deal" begins with a completely confidential, non-committal meeting. Then the facts, information and expectations are discreetly discussed.
2) The next step involves a strategy plan and/or proposal to initiate our involvement.
3) The signing of the contract or written confirmation is our key to proceed with a defined plan for expenses and time frame to consummate the sale.
4) We begin with securing the premises, when necessary, and planning the marketing strategy. This includes gathering the pertinent information to prepare the colorful, detailed direct mail brochure, the newspaper and trade publication ads. Photographs if required are taken. Targeted markets are chosen. Custom in-house computerized mailing lists are selected and supplemented.
5) The field supervisor is introduced onto the premises and the layout of the auction is discussed. Constant management supervision and attendance is practiced.
6) The cleaning, sorting and lotting of the assets are carried out by our trained staff. Repairs, painting and maintenance are performed if necessary and feasible.
7) The premises is open for a public inspection by prospective buyers or private inspections are scheduled, prior to sale.
8) The auction sale day requires a staff to register, clerk, monitor, secure, safeguard and oversee the smooth operation of the auction. The sale is processed on an updated computer with our customized auction program.
9) Sale removal requires auction personnel to admit, oversee, and physically check-out the buyers as they safely and orderly remove their purchases.
10) Once removal is accomplished and the premises is left in the specified condition, settlement with all receipts and accounting is expeditiously carried out according to our contractual agreement. This final phase is proceeded by our Account of Sale.
This basic consistent auction approach has enabled us to offer professional, competent auction services. We adapt our contract to the situation, we progressively market the equipment in targeted areas, we offer the equipment in an appealing manner, we utilize our professional auction experience to generate the highest dollar possible and we supervise safe, orderly removal to safeguard the premises. For more information visit http://www.quakercityauction.com/
